Skip to main content
0

Women in Golf Charter

St Andrews for Golf is proud to be a signatory to The R&A Women in Golf Charter, strengthening our commitment to making golf travel and coaching inclusive, welcoming, and empowering for women and girls worldwide. As a business rooted in St Andrews, the Home of Golf, we believe in helping shape a sport where everyone feels invited to take part. This includes the growing number of women’s golf groups, ladies’ sections and individual female golfers who seek supportive, high-quality golf experiences.

The Women in Golf Charter brings together golf organisations across the world who are committed to encouraging more women and girls into the game. Led by The R&A, the Charter promotes greater gender balance across the industry and supports those who are working to create genuinely inclusive golfing environments. It provides a framework for positive change, helping businesses like ours make golf more accessible, visible, and welcoming for individual female golfers and organised women’s groups alike.

You can learn more here:

Announcing our Signatory Status

St Andrews for Golf is delighted to announce that we have formally become a Women in Golf Charter signatory, joining a global community dedicated to positive, inclusive change in golf.

 

“As a leading Golf Tour Operator & PGA Instruction Provider in St Andrews, St Andrews for Golf is proud to commit to The R&A’s Women in Golf Charter, an important step forward for supporting women’s golf and enhancing opportunities for women-only golf groups, schools and experiences. With a growing global movement encouraging women and girls to participate in golf, we are dedicated to helping female golfers feel confident, welcomed, and inspired on and off the course.

 

Based in the Home of Golf and specialising in Guaranteed Old Course St Andrews Packages, we can create unforgettable women-only golf vacations and bespoke golf breaks across Scotland, England and Ireland. As a long-established business in the golf sector, we believe it is our responsibility to champion inclusivity and to help shape a golfing environment where women’s golf groups can thrive at every level.

The principles of the Women in Golf Charter align perfectly with our values and our vision for the future, supporting more women and girls to enjoy the game, travel confidently, and experience world-class golf in a welcoming environment.”

Alastair Love, Founder & CEO, St Andrews for Golf

Our Commitment & Actions

Below are the four commitment areas that form the foundation of our work under the Women in Golf Charter. Together, they focus on the experiences of female golfers and women’s groups who travel, learn and play with us.

Commitment:

Creating and promoting golf travel experiences that are attractive, accessible, and welcoming to women.

Actions:

We will conduct research into women’s preferences for golf travel packages and use these insights to shape bespoke ladies’ golf vacation offerings, suitable for individuals and women’s golf groups.

Representation and Visibility

Commitment:

By supporting, celebrating and building confidence in female leaders both within the organisation and the wider golf travel industry.

Actions:

We will invest in the development of female leaders within St Andrews for Golf by supporting and funding professional development opportunities that enhance their confidence to lead within the golf industry.

Advocacy and Partnerships

Encouraging Participation

Commitment:

Ensuring women are well-represented in our marketing and communication materials, helping to challenge traditional stereotypes in golf travel imagery.

Actions:

We will research women’s coaching preferences and update our marketing to ensure inclusive, consistent representation of women golfers, including solo travellers and women’s groups.

Role Modelling Female Leaders

Commitment:

By using our platform to spotlight female achievements in golf and building collaborations with industry stakeholders who share our commitment to gender equality.

Actions:

We will support women in golf initiatives by partnering with organisations and events that align with the Charter and benefit women’s golf communities and groups.

Leading by Example

At St Andrews for Golf, leadership shapes the culture, values, and experiences we deliver. As a small team, every member plays a meaningful role, and we are proud that strong female leadership is part of how we operate.

Our Director of Operations, Sharon Love, oversees core areas of the business including operational delivery, customer experience, and day-to-day management. Her expertise and commitment to quality sit at the heart of how we support players and guests. Furthermore, her leadership contributes to a more diverse and representative golf workforce, reflecting the aims of the Women in Golf Charter in an authentic and natural way.

Sharon’s role demonstrates how inclusive leadership can positively influence the experiences of women and girls engaging with golf. It also strengthens the welcoming, people-focused culture that defines St Andrews for Golf.

Download Our Women In Golf Charter Submission

Our full Women in Golf Charter submission is available to download for anyone wishing to explore our commitments in more depth, including women’s groups, ladies’ club organisers, and partners looking to understand our approach more fully.

SAFG Women in Golf Charter

Available Women Only Guaranteed Old Course St Andrews Package Options

Vacation Locations

St Andrews

Golf Vacations

Scotland

Golf Vacations

Ireland

Golf Vacations

England&Wales

Golf Vacations

South Africa

Golf Vacations

Australia&NewZealand

Golf Vacations

European & UAE

Golf Vacations

World Exclusive

Golf Vacations

Sign up to our newsletter