We are a luxury golf travel and experience company based in St Andrews, the Home of Golf. Founded in 2010 by PGA Professional Alastair Love, we built St Andrews for Golf around a simple idea: that great golf trips are made through care, trust, and attention to detail.
We create bespoke golf experiences and take time to understand what our clients are hoping for. From securing tee times to planning the journey around them, we focus on trips that feel well paced and easy to enjoy. As a St Andrews Links Authorised Partner who provides Guaranteed Old Course Tee Time Packages, and as Authorised PGA Instructors at the St Andrews Links Golf Academy, we help golfers achieve long-held ambitions while making sure the wider experience is just as well looked after.
What matters most to us is how people feel when they travel with us. We are a small, close-knit team and take pride in looking after our clients properly. There is a strong family feel to the way we work, and we aim to create an atmosphere that is calm and welcoming, with everything organised thoughtfully in the background.
Our values guide how we work. We believe in doing things well, treating people properly, and continually improving what we offer. We work with integrity and professionalism at all times, and we care deeply about the game of golf and the experiences we help create.
The Team
Our team brings together professional expertise, local knowledge, and a genuine care for the people we work with.
Alastair Love
Founder, CEO & Head PGA Professional
Email: alastair@standrewsforgolf.com
Handicap: +2 when turned PGA Professional (2006), +3.2 currently (The St Andrews GC)
Alastair founded St Andrews for Golf in 2010 after several years working in the golf travel industry. Bringing together his background as a PGA Professional with an entrepreneurial mindset, he established the company with a clear vision to create golf experiences that are personal, thoughtfully designed, and delivered to the highest professional standard.
As Founder and CEO, Alastair leads the strategic direction of the business while remaining closely involved in the delivery of client experiences. His deep knowledge of the game, combined with extensive experience in golf travel, allows him to design itineraries that balance world-class golf with an understanding of what makes a trip genuinely memorable.
Away from work, Alastair is a committed family man and enjoys keeping up with his two boys and their many sporting activities, a perspective that shapes the family-focused ethos at the heart of St Andrews for Golf.
Favourite Itinerary: St Andrews & Royal England, with a visit to his home course, Dunbar GC
Qualifications:
FdA Professional Golf Studies (University of Birmingham, PGA), BA Business Management (Heriot-Watt University, Edinburgh)
Driving Qualifications: D1 UK Drivers Licence & PCV (Passenger Carry Vehicle) Licence Holder
Sharon Love
Director of Operations
E-mail: info@standrewsforgolf.com
Handicap: A work in progress…Approx 28
Sharon joined St Andrews for Golf in 2022, bringing with her a background in public health, transformation, and change management. Her role focuses on ensuring the business operates smoothly and sustainably, while maintaining the high standards of care and professionalism that define the client experience.
She plays a central role in shaping how the company supports its guests, from internal systems and processes through to the personal touches that make each trip feel well looked after. Alongside her operational responsibilities, Sharon leads the company’s Women in Golf work, helping to develop more inclusive experiences and opportunities within the game.
Sharon is closely involved in the day-to-day life of the business and enjoys hosting groups during the summer months, offering a friendly welcome and thoughtful insight throughout their stay. She joined the company to help grow the business while creating more time for family life, a balance that continues to influence the values and culture of St Andrews for Golf.
Favourite Itinerary: Home of Golf Tour (St Andrews & West)
Qualifications:
MSc Global Health & Non-Communicable Diseases (Edinburgh University), BSc(Hons) Physiology and Sports Science (Glasgow University)
Driving Qualifications: D1 UK Drivers Licence & PCV (Passenger Carry Vehicle) Licence Holder
Ben Calow
Golf Operations Assistant
E-mail: admin@standrewsforgolf.com
Handicap: 4
Ben supports the planning and delivery of golf experiences at St Andrews for Golf and is involved in the operational side of the business. He works closely with the wider team, contributing to trip preparation and helping ensure everything runs smoothly.
Ben enjoys working with groups and brings a professional, approachable manner to his role. His day-to-day work includes supporting operational tasks and assisting with the smooth running of company activities, with a focus on providing a positive experience for clients.
Alongside his role, Ben is continuing his academic studies, combining hands-on industry experience with a developing interest in leadership, management, and the future of golf tourism.
Favourite Itinerary: England Heathland Heaven a personal favourite inspired by Ben’s Surrey roots and his love for classic heathland golf.
Qualifications:
BA (Hons) Theology & Religion (Durham)
Currently studying: MLitt Management (University of St Andrews)
Driving Qualifications: UK Drivers Licence
Walker Crawford
Golf Experience Concierge
Handicap: 5 at Prestwick St Cuthberts GC
E-mail: info@standrewsforgolf.com
Walker joined St Andrews for Golf after an accomplished career with GE, taking early retirement and bringing his professionalism and attention to detail into the world of golf travel. With a long-standing passion for golf and a keen interest in motors, he takes great pride in ensuring every client’s experience is smooth, well organised, and enjoyable from start to finish.
Walker is known for his calm approach and thoughtful care of guests while on tour. He values the personal side of the role, taking time to understand what each group needs and making sure everyone feels comfortable and well looked after throughout their stay.
A dedicated family man, Walker enjoys spending time with his grandson and brings that same sense of care and patience to the way he hosts clients.
Favourite Itinerary: St Andrews & Highlands Tour (Inverness: Royal Dornoch, Nairn & Cabot Highlands)
Driving Qualifications: D1 UK Drivers Licence & PCV (Passenger Carry Vehicle) Licence Holder
Brian Crawford
Golf Experience Concierge
E-mail: info@standrewsforgolf.com
Brian joined St Andrews for Golf after a career in finance, taking early retirement to focus on delivering exceptional golf experiences. He takes great pride in making sure every guest enjoys a trip of a lifetime, paying close attention to the small details that help each experience run smoothly.
In his role as Golf Experience Concierge, Brian is known for his friendly, approachable manner and his commitment to ensuring guests feel relaxed and well cared for throughout their journey. He enjoys working closely with groups on tour and takes particular satisfaction in helping create memorable moments both on and off the course.
Outside of work, Brian enjoys walking his dogs along the Ayrshire coast, a pastime that reflects his calm and thoughtful approach to hosting.
Favourite Itinerary: St Andrews and Highlands Tour
Driving Qualifications: UK Drivers Licence
Gerard Allison
Golf Experience Concierge
Handicap: Ged enjoys the more sociable side of golf than the actual playing!
E-mail: info@standrewsforgolf.com
Gerard, known to many as Ged, joined St Andrews for Golf after an accomplished career in mechanical engineering. He now brings that same reliability and attention to detail to his role as Golf Experience Concierge, ensuring guests travel comfortably and efficiently throughout their trip.
Ged takes pride in offering a warm welcome at the end of a day’s golf and in making sure each journey runs smoothly. He enjoys the social side of golf and values the chance to meet people from all over the world, helping them feel at ease as they move between destinations.
Favourite Itinerary: St Andrews & Aberdeen
Qualifications: BSc Mechanical Engineering
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Making a difference
St Andrews for Golf support a number of charities that make a positive difference to people, below are a selection of the charities we have assisted recently:
